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September 24, 2020

Icon Outlet has revealed its performance figures for the 12-week period post-lockdown, with sales increasing by 30% between the first week and the 12th. Sales have trended from approximately 65% of previous year like-for-like at reopening to around 95% like for like in weeks 11-12. Icon Outlet’s weekly footfall has also doubled since reopening and now stands at 75% of prior year footfall. The latter compares to an average footfall of 59% of pre-Covid levels for the average London High Street according to Springboard*.