September 29, 2021

The outlet around the corner: “HUMA” shopping world becomes Germany’s first hybrid center

Germany is known as a land of bargain hunters; hardly any customers are as price sensitive as Germans. It is therefore all the more astonishing that Germany has the fewest outlet centers in Europe. For every 1,000 inhabitants, there are 2.6 square meters of retail space – Austria has 8.3 square meters, Great Britain 8.6 square meters and Italy, the frontrunner, 9.1.

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