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ACROSS

November 25, 2021

The best of both worlds: the walk-in online shop

The ACROSS editorial team has discovered a very innovative store concept in Germany: The Event PopUp Store was developed as a high-tech retail theater concept by the agency von7 and designers from K.U.L.T.OBJEKT. The idea is to make stationary stores more individual and emotional and connect them with the online world.

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Retailtainment: How To Increase Experience Per Square Meter
Retailers who can always find answers to consumer needs will survive. We have dedicated this “Special” to these locations: retail concepts and locations that stage themselves for the customer, appeal to all their senses, create a holistic experience, and whose success can no longer be measured in mere sales figures.
Go to Special