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7. SWISS COUNCIL CONGRESS, ZURICH, SWITZERLAND /// JUN 25, 2025

The 7th Swiss Council Congress takes place at the Metropol in Zurich, on June 25, 2025.

The Swiss Council Congress is the central platform for experts from the retail real estate, shopping center and retail industry. The congress offers a unique opportunity for knowledge exchange, networking and the joint development of future-oriented strategies for the development of attractive and sustainable shopping places and shopping experiences.

This year, INNOVATION was deliberately chosen as the main topic as it shapes change and future challenges in the retail sector. The power of innovation determines how retail properties, shopping centers and city centers can remain adaptable and competitive. From technological advances and innovative business models to new design and usage concepts: innovation is the key to sustainable further development and the creation of customer-oriented, future-proof retail locations.

Moreover, for the first time, three important subject areas will be combined in a bundled event format. The program includes the following main topics:

Shopping centers: Trends, innovations and investment strategies for future-proof development of successful shopping destinations and marketplaces.

Retail real estate: Best practices and visionary concepts for modern shopping experiences and relevant mixed-use concepts.

City centers: Innovative approaches to revitalizing and making urban spaces more attractive and revitalized city centers.

For more information, please follow this link.

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