Dear Reader,
In the past, many smaller outlets, in particular, were operated successfully without a well-known management company. Nowadays, brand partners and investors almost invariably require a highly professional management company with long-term ties to the investor and the financing institutions. Otherwise, there are no money or rental agreements. The track record is decisive, and this applies equally to the leasing expertise of the management company. In addition, brands want to have management partners who are active not only in one country but also in many countries. Internationality is an essential requirement for the vast majority of brands.
Few companies have emerged in recent years that can achieve this for the outlet scene. However, these companies are very successful in the market and have a clear growth strategy. We are proud that these companies are also our partners. This Online Special shows the most critical developments in the market and the most exciting projects. For example, ROS Retail Outlet Shopping, which has gained even more power with the merger with FREY, reports on its projects in Poland, Portugal, Germany, and Croatia. NEINVER presents its extensive refurbishment and visual merchandising strategy. VIA Outlets explains its partnership approach with the brands, and McArthurGlen shows the latest developments at its successful Parndorf location. They all have in common that their business methods led to excellent results in 2024. These articles are peppered with general market insights from Ken Gunn, Ken Gunn Consulting, Caroline Lamy, CEO of Magdus, Chris Igwe, Global Retail Expert, Giles Membrey, Managing Director of Rioja Estates Ltd and Steffen Hofmann, Managing Partner at ambas.
We hope you enjoy reading our informative Outlet Update.
Yours sincerely,
Reinhard Winiwarter
Publisher of ACROSS Magazine

Top-quality industry information is very important, especially in challenging times. Therefore, ACROSS will further expand its reporting, particularly in the online sector. You will find our publication dates for 2025 here. Benefit from our strong presence to further improve the positioning of your company.