Advertisement

Feature

Mauro Abruzzese is an Italian retail and shopping center expert who develops projects in Kosovo for OCM International. In this interview, the CEO and Managing Director explains how the individual SEE markets are developing, what makes them different, what the local consumers are like, and what investors should consider before entering the market.

“Through constant innovation, we can remain at the forefront of the industry and maintain our commitment to adding value to our clients’ assets,” said Cristina Santos. The Managing Director of Property Management of Sonae Sierra talked to ACROSS founder Reinhard Winiwarter about the Prishtina Mall management contract.

BEO Shopping Center is a best practice example of how to create a meaningful identity for a shopping center. What used to be a ruined factory has become a real community center and an award-winning shopping destination. Nemanja Bućinac, Retail Leasing Director MPC Properties, gives a unique overview of BEO Shopping Center.

Twenty-five years of Designer Outlet Parndorf: It all started with a clear vision. Mario Schwann, General Manager McArthurGlen Designer Outlet Parndorf, talks in his extensive ACROSS interview about the development of the location, decisions about the brand mix, the development as a tourist location, and why the geographical location at the border triangle of Austria, Hungary, and Slovakia always pays off, especially in challenging times.

“The net to gross the proportion of tenanted space to the public realm is shifting,” states Ibrahim Ibrahim, Managing Director of Portland Design, in his discussion with Reinhard Winiwarter. Developers and asset owners of commercial spaces have no option but to rethink public spaces. But this changes everything and will require new skills to respond.

On May 10, 2023, the Austrian retail and retail real estate industry came together at the 25th RegioPlan Retail Symposium. The event highlighted current and expected market conditions, trends and investments and offered a valuable platform for industry experts to connect.

Slovenia’s first Fashion Outlet Village is scheduled to open in 2024/2025. The HG Invest investor group around the Tyrolean company Huter Invest is developing it. Nikolaus Huter, Managing Director of Huter Invest, spoke to ACROSS about the development, the advantages of locations close to the border, and why more and more offline shopping locations should be converted to outlet centers.

“Without experimenting, you cannot learn anything,” states Ihsan Elgin, Executive Board Member of Finberg. As an investor, he is very serious about the impact of the metaverse on life and business. The convergence of virtual and real realms within the metaverse allows companies to fasten collaboration as well as to enhance communication, and this is only one of his conclusions.

“The rapid change in the world now necessitates being more than an observer and follower; it requires rapid implementation,” states Yurdaer Kahraman, FIBA CP CEO and Member of the ACROSS Advisory Board. Therefore, he values the Metaverse as an engaging way to reach a younger, digitally connected consumer audience. He shows the perspective of a company that took the metaverse path very early.

E-Commerce does not run over shopping centers because they offer much more than a shared space where people purchase different products. To enhance the appeal of traditional shopping mall experiences, especially to Gen Z customers, enriching these “add-ons” is crucial. A new generation and metaverse-based loyalty programs can be a big part of this. Ahmet Usta, ELYT.net Co-Founder, explains what Metaverse business cases make sense for the placemaking industry.

A metaverse use case in practice: Fiba Commercial Properties and Elyt.net introduced at İnegöl Shopping Mall, Turkey, a metaverse-based, new-generation loyalty program. The important learning: Consumers are ready. The interest in the program was unbelievably high. Visitors were happy to receive gifts and be part of an application that involved innovative technology like NFT.