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Opinion

PERSONAL COMMENTARIES OF PLACEMAKING EXPERTS

The European shopping center industry can look back on an exciting year 2016.

Retail properties are defined by their users: retailers. If their occupants are doing well, the objects are considered to be attractive, sustainable investments.

Anchor tenants play a very important role in making of a retail destination. The stronger—and traditionally the bigger—the anchor store is, the better the chance that a shopping center will attract consumers.

We know that as consumer habits in the UK and beyond evolve, our customers no longer see leisure, shopping and dining as completely distinct activities. And they’ll also not think twice about switching back and forth between online and offline channels to explore, share ideas or buy.

While the threat from e-commerce is a dominant theme for retail real estate in the Nordics, the well-located retail centers in Nordic capital city regions driven by local supply offer a more positive outlook.

ACROSS asked local industry players how they assess the Brexit’s impact on the British retail real estate market. Here are their statements.

Brexit is no longer just a word—since June 23rd, it has been a real threat. While British exit advocates celebrate the country’s seeming newfound sovereignty, the shock is all the more severe for Brexit opponents. No wonder, since it means the wholesale redefinition of the closely linked economic relations between the UK and the EU.

On June 30, Bill Kistler was appointed as ICSC’s Executive Vice President and Managing Director of EMEA. In his interview with ACROSS, he talks about his goals, cooperating with the EU—and a positive future for the industry.

A lot has been said and written in the past years about the necessary reorientation of shopping centers and other retail locations, and at least as many measures were also realized since then.

The re-introduction of Sunday business hours for shopping centers in Hungary was announced and introduced unexpectedly and with surprising speed, even quicker than the introduction of the obligatory Sunday shopping ban in March 2015. Why was it so urgent?

The tax on retail sales coming into force on September 1, 2016 will not contribute to the decrease in the number of shopping centers in Poland. The tax will increase the competitiveness of small- and medium-sized businesses in comparison to large entities operating in the commercial sector and will increase the state’s revenues.

Since McDonald’s opened its first UK restaurant in Woolwich in 1974, Europe has had a taste for all things American, fueled in part by the exposure we have to US brands on film or TV. The enthusiasm and success rate for US retailers expanding into Europe is mixed, however.

Why is everybody talking about food in shopping centers this year? Because it matters, of course.

At Cushman & Wakefield, we are fortunate to have a client base broadly equally split between landlords and tenants; this position provides us with insight into both market trends and what both parties want in the real estate conversation.

With an unrivalled digital offering, an annual footfall of 400 million and two thirds of the UK’s shopping population living within 45 minutes of one of our centers, intu’s scale means we don’t just see the big picture, we are the big picture.

The topic of “advertising associations in shopping centers” has gained considerable attention in recent weeks. According to the press, German shopping center operator ECE is about to renegotiate 10,000 leases in Germany. For legal reasons, it is replacing the existing “advertising associations” with “advertising councils.”

Loyalty programs are still relatively new in shopping centers. This is primarily due to the complexities of having multiple tenants and, until recently, the lack of technology to support them.

According to Wikipedia, empathy is “the capacity and willingness to recognize and understand the thoughts, emotions, motives and personality traits of another person. Empathy also includes the reaction to the emotions of other persons […]. The basis of empathy is the sense of self, the more open one is towards one’s own feelings, the better one can interpret the emotions of others.”