Advertisement
Twitter Facebook Linkedin Rss
Search
Close this search box.
Search
Close this search box.
ACROSS

Ticker

THE LATEST PLACEMAKING NEWS

The pocket park aims to preserve the local ecosystem and enhance the area's role within it. /// credit: NEINVER

NEINVER UNVEILS POCKET PARK AT FACTORY POZNAŃ

FACTORY Poznań, managed by NEINVER, has officially opened a 2,000 sq m pocket park. This spectacular green space – complete with unique architectural elements – was designed and constructed in collaboration with landscape architects and biodiversity experts, part of the LIFE Archiclima project, a program funded by the European Union and the Polish National Fund for Environmental Protection and Water Management.

Antoine Frey, CEO of FREY (left), Thomas Reichenauer, Co-Founder and Managing Director of ROS Retail Outlet Shopping (right). /// credit: FREY, ROS

“WITHIN THE NEXT TEN YEARS, WE WANT TO BUILD TOGETHER ONE OF THE BEST EUROPEAN COMPANIES DEVELOPING, OWNING, AND MANAGING OUTLETS”

This summer, ROS Retail Outlet Shopping joined the French FREY Group to grow together in the outlet sector. In this interview, Antoine Frey, CEO of FREY, and Thomas Reichenauer, Co-Founder and Managing Director of ROS Retail Outlet Shopping, explain which values and visions both companies have in common, what plans they are pursuing, especially with their first project in Malmö, and why they feel particularly comfortable in the outlet and outdoor shopping sector in the long term.

Global Retail Attractiveness Index: New high in European retail markets

GRAI 3/2024 is driven by greater consumer confidence. The index compiled by Union Investment and GfK sees increased signs of recovery in eight European countries. The most significant increases are visible in Sweden and the Czech Republic, while overseas regions are stabilizing at a weak level.

Eduardo Ceballos is Asset Management Director at NEINVER. /// credit: NEINVER

NEINVER: 3 ANNIVERSARIES EQUALS 3 INDIVIDUAL SUCCESS STORIES

NEINVER is celebrating three anniversaries this year: 25 years of Getafe The Style Outlet in Spain and 20 years of Castel Guelfo and Vicolungo in Italy. All these centers are success stories. Their developments show that every center is individual and, when managed well, will develop its own success story. Nevertheless, Eduardo Ceballos, Asset Management Director at NEINVER, explains some common trends that every center should follow.

yip.at supports stationary start-ups and small businesses in Austria in making their concepts and projects visible. /// credit: SES, wildbild

The yip.at Business Promotion Award Finalists Have Been Announced

The final phase of the Austrian yip.at Business Promotion Award 2024 is underway: from the surfboard manufacturer from Salzburg to a second-hand store in Linz and “Sauerteigland” in Schwaz in Tyrol, the ten best concepts submitted from six federal states have made it to the final.

Mario Schwann is General Manager of Designer Outlet Parndorf. /// credit: McArthur Glen Designer Outlet Parndorf, Daniel Bointer

FROM BRAND DIVERSITY TO TOURISM MAGNET: DESIGNER OUTLET PARNDORF FOCUSES ON INNOVATION

As an innovative outlet format, Designer Outlet Parndorf is more than just a place to shop – it has become a place where shopping, catering, and tourism come together remarkably. How does an outlet stay relevant, attractive, and growing over the years? Designer Outlet Parndorf uses several key strategies to create a coherent overall picture.

credit: Esprit

Deichmann Takes Over Brand Rights From Esprit

The shoe retailer buys extensive rights to the brand – and snatches them away from a British financial investor, based on a corresponding resolution passed by the Esprit creditors’ committee on Monday.

Giles Membrey is Managing Director at Rioja Estates. /// credit: Rioja Estates

MEASURING SUCCESS IN THE OUTLET BUSINESS: “CONSUMERS WANT MORE THAN JUST GOODS”

When it comes to measuring success, outlets are undergoing a noticeable change, with a gradual shift away from traditional KPIs – such as sales per square meter – and towards a more comprehensive assessment. These days, the critical metric for success is no longer how much revenue a store generates, but how much of an “experience” it provides per square meter, explains Giles Membrey, Managing Director, Rioja Estates.

Justyna Bartosz is the Head of Leasing at NEPI Rockcastle. /// credit: NEPI Rockcastle

“CREATING PLACES WHERE PEOPLE ENJOY MEMORABLE MOMENTS TOGETHER – THAT IS THE UNDERLYING PRINCIPLE FOR ALL CHANGE AND INNOVATION.”

NEPI Rockcastle’s strong net operating income (NOI) growth of 13.5% in the first half of 2024 allowed the company to raise its forecast for full-year distributable earnings per share. Justyna Bartosz, the Group’s Head of Leasing, explains what makes the CEE’s retail and consumer world tick and why it is that NEPI Rockcastle and its tenants can’t pay enough attention to the buzzwords: experience, community building, and authenticity.

Bernd Albl is Managing Director Digital Solutions at umdasch The Store Makers. /// credit: umdasch

SUCCESS AT THE POINT OF SALE: MORE THAN JUST NUMBERS

Imagine walking into a store that plays your favorite music, makes personalized product recommendations based on your needs and desires, and even lets you try on products. Welcome to a new shopping experience. Bernd Albl, Managing Director Digital Solutions at umdasch The Store Makers, explains what these new possibilities look like.

Sebastian Guth is the Managing Director of 21Media. /// credit: 21Media

MARKETING CAN REDEFINE THE ROLE OF SHOPPING CENTERS IN A CHANGING RETAIL LANDSCAPE

The challenge is to transform the shopping center from a place of consumption to a world of experience that seamlessly combines leisure, entertainment, and shopping. In his guest article, Sebastian Guth, Managing Director of 21Media, explains the role of B2B and B2C marketing in the transition of brick-and-mortar retail and shopping centers.

With this store, P&C* Düsseldorf wants to create awareness for more sustainable fashion and positively influence the industry. /// credit: P&C* Düsseldorf

P&C DÜSSELDORF’S FIRST CONSCIOUS STORE: “NOT PERFECT, BUT BETTER EVERY DAY.”

Fashion company Peek & Cloppenburg* Düsseldorf opened the Conscious Fashion Store at The Playce Berlin in 2023. With this store, P&C* Düsseldorf wants to create awareness for more sustainable fashion and positively influence the industry. The company focuses on the corresponding design and direct exchange via panel discussions, workshops, or even on making the plants in the store particularly green. P&C’s Conscious Fashion Store exemplifies how even a large, international fashion chain can develop and integrate individual concepts that focus on experience. ACROSS spoke to Thimo Schwenzfeier, General Sales Manager of the Conscious Fashion Store at Peek & Cloppenburg Düsseldorf, about the idea.

credit: Rioja Estate/McArthurGlen/Hammerson

EUROPE HAS BECOME SATURATED, SO WHERE NEXT FOR OUTLETS?

In recent years, Europe has seen a proliferation of designer outlet malls, catering to savvy shoppers seeking luxury brands at discounted prices. However, the market in Europe is now showing signs of saturation, prompting developers and investors to look beyond traditional borders for new opportunities, says Giles Membrey, Managing Director, Rioja Estates. This shift is driven by various factors, including market maturity, consumer saturation, and the quest for untapped potential in emerging regions.

credit: Ken Gunn

European Outlet Review

The number of stores operating at European outlet centres increased by 0.5% to 15,748 in the twelve months to August 2024. This is the greatest number ever recorded. The number of brands operating at European outlet centres also increased 1.4% to 4,536. This is 0.7% greater than in 2019.

Newsletter

Subscribe to our newsletter and stay informed about the latest news and deals within the placemaking industry in Europe.

By entering my e-mail address and clicking the “Subscribe” button, I declare my consent to ACROSS Medien – und Verlags GmbH to send me information on a regular basis about expert opinions, current trends, latest news, and industry events by e-mail. Being aware that I can revoke my consent to ACROSS Medien- und Verlags GmbH at any time. Privacy Policy

Contact

ACROSS Medien und Verlags GmbH
1010 Vienna, Austria
Ebendorferstraße 3|10
Phone:+43 1 533 32 60-0
E-Mail: office@across-magazine.com

Media Data

For detailed information about ACROSS, the international and independent trade medium for placemaking in Europe please visit:
Media Presentation and Rates

Follow us

If you want to keep up with what’s going on in the international placemaking community, give us a follow!

Twitter Facebook Linkedin Rss

Legal

© ACROSS Medien und Verlags GmbH, All rights reserved

Retailtainment: How To Increase Experience Per Square Meter
Retailers who can always find answers to consumer needs will survive. We have dedicated this “Special” to these locations: retail concepts and locations that stage themselves for the customer, appeal to all their senses, create a holistic experience, and whose success can no longer be measured in mere sales figures.
Go to Special