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THE LATEST PLACEMAKING NEWS

Starting November 2022, Agnieszka Ciupak joined GTC Poland as Executive Director. In her newly-created role, she will be responsible for all operations of the office sector, including leasing, fit-out, asset management, facility management, as well as marketing and company-wide HR.

Better Spaces, Better Communities, and Better Together – those are the pillars upon which Unibail-Rodamco-Westfield’s sustainability strategy is based. URW is committed to playing a key role in the environmental and energy transition. As such, the company has been implementing its “Better Places 2030” sustainability strategy since 2016.

The general meeting of the German Council of Shopping Places, GCSP, elected a new board today. Markus Trojansky, dm Managing Director, could not be re-elected after 12 years of honorary service as a board member in accordance with the statutes and was previously bid farewell with great thanks. The members re-elected Christine Hager, Sonae Sierra Germany, as chairwoman of the board and confirmed Harald Ortner, HBB, as a member of the board. Ulrich Schmitz, ECE, was also newly elected to the board.

On the 11th of November 2022, another owner-operated store opened in QUARREE with a unique concept: It’s Party Time offers creative accessories for cake and cupcake decorating, party table accessories and personalized gift baskets. Services include gift delivery by comic mascots, custom cakes and event organization.

Braehead, one of the UK’s most popular retail and leisure destinations, owned by property company SGS and managed by Global Mutual, is pleased to announce the opening of a new GAP store this November.

Galeria Dominikanska, owned by ATRIUM European Real Estate, is a 32,600 sq m urban shopping center located in the heart of Wroclaw City, one of Poland’s fastest-growing markets. Partnering with Placewise, the center launched #maszokazje, a new, more comprehensive loyalty program that offered their customers more than just lunchtime food discounts.

MYLLY Shopping center was awarded SHORE certification GOLD-level Outstanding becoming the best in Finland, and continues building trust with its tenants and visitors.

A new attraction for the HBB shopping center: The Dutch department store chain HEMA is opening up a new branch in Rathaus Galerie Essen, Germany.

“The world keeps on turning, but marketing strategies have been the same for decades,” is the verdict of Bernhard Klein, Chief Marketing Executive of IMMOFINANZ, on traditional marketing efforts in the retail asset class. In his guest contribution, he outlines various opportunities and improvements with the help of software-based automation of sales and marketing processes.

Greenman OPEN sets the course for the digital future. Last weekend, the management teamed up with Karlsruhe-based metaverse infrastructure provider Mapstar AG for a Halloween event to show how digitalization can change the retail landscape. With its Metaverse for the real world, Mapstar made it possible for the visitors of the Biesdorf Center to use their own smartphones to merge the boundaries of reality with those of the digital world.

The Inegol Shopping Mall, an investment of Fiba Commercial Properties (Fiba CP), took home the European Property Awards grand prize in the categories of “Retail Development” and “Retail Architecture” within the scope of its renovation projects while its Transformation Story Project carried out during this period was awarded the gold medal by the Association of Marketing Communications Professionals in the category of “Corporate Social Responsibility”.