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THE LATEST PLACEMAKING NEWS

Increase in Rental performance increased by almost 50 percent while former Real spaces successfully upgraded with new anchor tenants. The new Globus in the Bethanien Center in Neubrandenburg is a magnet for customers.

After a challenging period for the industry, ECSP is delighted to launch the first year for its European-wide award. The Design Awards are open to everyone in the shopping place’s industry. The closing date for making applications for the 2023 Design Awards is 31 August 2022. Apply now!

La Torre Outlet Zaragoza’s brand portfolio continues to grow with the recent openings of fashion brands Jack & Jones and Double Agent as well as perfumery Primor. The food court of La Torre Outlet Zaragoza grows with the arrival of Kentucky Fried Chicken and the reopening of the extended Sushidom restaurant.

Food halls contradict the traditional real estate model. However, they are a successful format attracting all generations. Here are some examples from Poland.

Europe’s retail property sector was disproportionately impacted by the pandemic, pushing its marketing efforts to be more innovative than ever. The Solal Awards, launched by ECSP, recognizes marketing excellence in retail and leisure destinations right across the continent. The Solal Awards are now open for submissions.

As many as 15 new brands arrived on the Czech retail market in the first six months of this year. Compared with the first halves of the past few years, this is the highest number since 2018, when multiple newcomers were attracted as a result of an outlet centre opening near Prague’s airport.

Multi Germany GmbH, part of Multi Corporation, a leading pan-European integrated service platform for retail real estate assets in Europe, took over the management of six shopping center in Berlin, Bochum, Dorsten, Hagen und Potsdam as of July 13th, 2022.

The events of the last few years, increased transparency in general, and last but not least, technology and globalization have resulted in a new kind of customer. These new customers are both mature and competent. Retailers would do well to regard them as such.