With its year-round promise of -30% on 85 leading brands, Honfleur’s outlet village attracted a large number of visitors in 2023. The year was marked by a record tourist season with 300,000 visitors, including 39% foreign tourists in the summer, and a successful winter season with nearly 100,000 visitors in December. The center recorded a total of 1.2 million visitors in 2023, setting a record that is reflected in the 4.9% revenue growth compared to 2022.
A Dynamic Center: Shopping, Entertainment, Leisure
This year, five new brands joined the outlet village: the renowned sportswear brand Le Coq Sportif, along with the ready-to-wear brands Jack and Jones, Dim and Terre de Marins, and the home linen brand Perle de Coton. In 2024, several openings are expected, including the local craft shops M ma Normandie and Collectif Imagin’air, which will open as “pop-ups” for everyone’s pleasure. The beachwear brand Banana Moon will join the center for the summer season starting in April, and the Club Café restaurant is expected to delight food enthusiasts from June onward.
The Adventure Village, an amusement park adjacent to the center, will also reopen during the spring school holidays introducing free admission to some attractions this season.
