With a selling space of nearly 400 sq m, the new space will open its doors in early April, offering customers an immersive shopping experience.
The arrival of this store marks a milestone in the growth strategy of Mango Home, which since its launch in 2021 has more than doubled in size, consolidating its presence in 34 online markets, mainly in Europe and the United States. This opening is part of the 4E 2024-2026 Strategic Plan, through which the company seeks to strengthen its positioning in the home sector and improve the shopping experience in its physical and digital channels.
Since its launch in 2021, Mango’s home line has reinforced its value proposition based on design and quality, expanding its product offer. After incorporating the decoration and homeware categories last year, the company now incorporates new references for all rooms in the home, from the living room to the bedroom, including a new line of fragrances, lighting and a textile collection for baby and kids. The line is also completing its value proposition with new unique products resulting from collaborations with artisans.
A concept store that reinterprets the home
Mango Home was founded with the ambition of translating the Mediterranean lifestyle into interior design and in response to the host spirit of its founder, who wanted everyone to feel at home in Mango stores.
“This opening is a key step forward in the evolution of Mango Home. We want our customers to enjoy the experience of designing their home and to appreciate the quality of our products, which reflect their style and personality. This space is designed to inspire and to consolidate our vision of the home, with a differentiated offer based on design, quality and sustainability,” says Nuria Font, Director of Mango Home.
“Our home is the place where we create memories. At Mango Home we want to help our customers create unique spaces, with pieces designed to excite and last over time. This store is a reflection of our commitment to design, quality and craftsmanship,” adds Font.
