Dear Reader,
Travel and shopping have always been directly linked. But what’s more, travel retail is a constantly growing retail category. When on the move, people continually shop at airports, train stations, on city trips, and in vacation resorts. Although hardly any other sector has suffered so much from the pandemic, hardly any other industry has recovered so quickly. Moreover, the Travel & Retail division quickly developed innovative new products, recognized trends, and implemented them promptly.
The Global Travel Retail market is anticipated to rise considerably during the forecast period between 2024 and 2031. Despite intense competition due to the clear global recovery trend, investors are still optimistic about this area, and there will still be more new investments entering the field. Retail and travel meet in many places. With this ACROSS Online Special, we want to show a few notable examples. Michael Ripfl from umdasch The Store Makers and the example of the airport sector will kick things off. Ripfl has three decades of experience in travel retail and has recently developed concepts for some of the Middle East’s largest and most innovative airports. In his interview with ACROSS, he talks about the lessons learned from the pandemic, current trends, why retail is shaping the design of modern airports, and what the shopping industry can learn from travel retail. In addition, umdasch uses several case studies to show what innovative shop-fitting concepts can look like at European airports.
Kaufland explains how food retailers benefit from tourism, what they need to offer, and which locations are relevant. Kaufland recently opened the Central Market Hall in Sofia with a new concept. This example shows how a revitalization project can become a tourist magnet. The outlet sector is a pioneer in combining leisure and shopping. The Parndorf Designer Outlet in Austria is an excellent example of this. Mario Schwann, General Manager of Designer Outlet Parndorf, explains where he sees the greatest synergies and potential between the outlet and tourism industry. In addition, Christian Buer, Professor of Business Administration and Hotel Real Estate & Financing at Heilbronn University and Founder of the consulting firm Nemis explains how the retail and hotel asset classes are connected. Torsten Kuttig, Director Hotel Development at ECE Work & Live, and Lars Jähnichen, CEO of IPH Group, will give examples of this fruitful collaboration in practice.
We hope this ACROSS Online Special inspires, motivates, and entertains you.
Yours sincerely,
Reinhard Winiwarter
Publisher of ACROSS Magazine
Top-quality industry information is very important, especially in challenging times. Therefore, ACROSS will further expand its reporting, particularly in the online sector. You will find our publication dates for 2022 here. Benefit from our strong presence to further improve the positioning of your company.
