Titled “Fail beautifully or rethink radically? Why the future of retail real estate hinges on the mix,” with high-caliber keynotes and a practical panel discussion, the forum provides valuable impetus and concrete strategies for the future of retail locations, with the new think tank for retail real estate focusing on the question of sustainable concepts and innovative strategies.
When: March 25, 2025, 4:15 p.m. to 5:45 p.m.
Where: Forum 2, Retail Real Estate Congress at the Grand Hyatt Berlin
Retail PIN Forum highlights:
Keynote 1: “Future or stagnation? The real game changers for retail real estate”
Presented by Uwe Seidel (Dr. Lademann & Partner), the keynote revolves around the question of what, in times of change, the key success factors for retail real estate are. In his keynote, Seidel will reveal key developments and game changers that will determine whether locations remain fit for the future.
Keynote 2: “After the zero interest rate era – Why rent(ing) matters again”
Presented by Rebecca Hummel (Savills Germany), the keynote will tackle the topic of rising interest rates and changing market conditions: Hummel explains why a well thought-out tenant mix is now more important than ever and which concepts ensure success.
Panel discussion
Following the two keynote speeches, the forum will also feature a panel discussion, titled: “From concepts to consequences.” Moderated by Uwe Seidel (Dr. Lademann & Partner), experienced industry experts and partners of the Retail PIN will discuss strategies and concepts that ensure the success of retail locations:
Jörg Wege
MEC METRO-ECE Centermanagement
Jan Henning
GSK-Stockmann
Joaquin-Jimenez Zabala
WISAG
Alexander Boelhauve
Nuveen Real Estate
Stefan Kaiser
Decathlon
PIN your idea
Ideas wanted! The forum relies not only on specialist knowledge, but also on active dialog with the industry: the LinkedIn campaign “PIN your idea” is already running on the Retail PIN LinkedIn page. Here, industry professionals can share their thoughts on the future of retail real estate. Particularly exciting ideas will be taken up in the forum and discussed together with the experts.
Impulses for the industry
The Retail PIN forum provides practical concepts and concrete strategies for the future of retail locations. At a time when retail real estate has to reinvent itself, this forum offers valuable insights and solutions – an important contribution to securing the future of retail real estate.
Further information on the event and registration are available on the website of the Retail Real Estate Congress. More information about the Retail PIN can be found here.
