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Market report

Sq m retail space per 1,000 inhabitants in Europe. /// credit: Regio Data Research GmbH

Factory Outlet Center: Completely Immune To Online Shopping

According to Regio Data’s most recent report, while brick-and-mortar retailing throughout Europe has been in decline for years, factory outlet centers are developing magnificently. In total, the sales area of the 180 outlet centers is already around 4.6 million sq m, compared with 3.3 million sq m a decade ago. This results in an increased rate of almost 40% – and another 18 projects are in the planning stage.

credit: Retail Customer Experience

On the way to the smart store: GRR Report shows opportunities for digitalization in retail real estate

Digitalization in the retail sector is in full swing. This is leading both to a changed shopping experience for customers of local suppliers and discounters and to simplified processes in the management and purchase and sale of retail real estate. However, retailers should be mindful of customers’ interests when using artificial intelligence (AI) in sales. While functioning digital systems are important, completely digital smart stores without personal support miss the mark when it comes to consumer needs. This is shown in the third GRR Basic Retail Report, which GRR Group is presenting with its cooperation partner Savills.

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Retailtainment: How To Increase Experience Per Square Meter
Retailers who can always find answers to consumer needs will survive. We have dedicated this “Special” to these locations: retail concepts and locations that stage themselves for the customer, appeal to all their senses, create a holistic experience, and whose success can no longer be measured in mere sales figures.
Go to Special