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Expansion - Landquart Fashion Outlet. /// credit: VIA Outlets

Premium Retail Brands’ Shift Towards Outlet Centres Drives 25% GLA Expansion At VIA Outlets’ Landquart Fashion Outlet ‘Swiss Alpine Gateway’

VIA Outlets has initiated a development project to expand the sales area of its Landquart Fashion Outlet in the Greater Zurich Region by around a quarter, as premium retail brands follow European consumers and shift their focus from full-price retail on the high street to the outlet center format in search of greater value and volumes.

credit: ROS Retail Outlet Shopping

ROS Has Launched Its First AI Autumn Campaign

ROS Retail Outlet Shopping has created its first AI-generated campaign that will be used across its entire portfolio in seven European countries this autumn, becoming a pioneer and the first operator in the retail real estate industry to apply this technology in a campaign.

Mario Schwann, General Manager of Designer Outlet Parndorf. /// credit: McArthurGlen Designer Outlet Parndorf/Martin Zeman

Designer Outlet Parndorf Shows Strong Summer Performance

For Designer Outlet Parndorf, the first six months of the year were already a success story, and the 160 or so popular luxury, designer and sports stores, long opening hours until sunset and the gastronomic offerings once again brought numerous customers to the center during the summer months, shared the designer outlet in a recent press release.

Steffen Hofmann, Managing Partner at ambas Real Estate (left), Designer Outlet Croatia, managed by ROS (right). /// credit: ambas, ROS Retail Outlet Shopping

ambas Advised Shareholders Of ROS In Their Platform Sale To FREY

As a retail specialist advisor, ambas Real Estate Gmbh served as exclusive sell-side advisor to the shareholders of ROS – Retail Outlet Shopping GmbH in the sale of their pan-European outlet mall management platform to the French FREY group.

Designer Outlet Croatia, managed by ROS Retail Outlet Shopping. /// credit: ROS Retail Outlet Shopping

ROS Retail Outlet Shopping Becomes Part Of The French Property Group FREY

ROS Retail Outlet Shopping, the 4th largest European operator with 12 managed outlet shopping destinations in 7 countries, has been acquired by the French FREY Group, a developer, investor and manager, and a real estate company listed on the Paris stock exchange, specialising in the development and operation of open-air shopping centers in Europe.

City Outlet Geislingen, Germany. /// credit: ROS Retail Outlet Shopping

City Outlet Geislingen Is Expanding

City Outlet Geislingen with over 40 home, fashion & lifestyle brands in 25 stores is being expanded to include four new stores. Construction work will begin in July 2024 and the opening is planned for late summer 2025.

Credit: MCARTHURGLEN/DANIEL BOINTNER

DESIGNER OUTLET PARNDORF: SUMMER TIME IS SALES TIME

Parndorf is a great example of how tourism is increasingly linked to shopping. This summer, Designer Outlet Parndorf will again come up with special campaigns and attractions to create a special summer vacation feeling for the whole family. Mario Schwann, General Manager of Designer Outlet Parndorf, expects the record year 2023 to be outperformed again, with strong tourism figures from Austria, cross borders and the EU contributing to this – Non-EU-tourism performance is also showing a positive trend.

Designer Outlet Algarve’s new plaza in the centre extension is expected to open in summer 2025. /// credit: ROS Retail Outlet Shopping

Designer Outlet Algarve’s Premium Outlet Village Expansion Begins

Designer Outlet Algarve, the premium outlet village for the south of Portugal and Spain, kicks off construction for its center extension. By the summer of 2025, up to 25 new stores will open on an additional 4,000 sq m of gross lettable area, creating around 150 jobs.

Outstanding European Placemaking Project recommended by Thomas Reichenauer, Co-Founder and Managing Director of ROS Retail Outlet Shopping, and Member of the ACROSS Advisory Board. /// credit: ACROSS

Outstanding European Placemaking Projects: All Good Things Come In Threes — Designer Outlet Gdańsk, Designer Outlet Algarve And Designer Outlet Kraków

Our industry is strong and can achieve a lot. To emphasize this optimistic spirit, we want to showcase what our industry offers. Recommended by Thomas Reichenauer, Co-Founder and Managing Director of ROS Retail Outlet Shopping, and Member of the ACROSS Advisory Board, Designer Outlet Gdańsk, Designer Outlet Algarve, and Designer Outlet Kraków are one of the many outstanding placemaking projects that drive the industry forward.

Thomas Reichenauer (left) is Co-Founder and Managing Director of ROS Retail Outlet Shopping; Designer Outlet Gdańsk (right). /// credit: ROS

“We Are Well-Placed To Navigate The Challenges And Opportunities Ahead”

Following a customer-centric approach, the ‘BOLD’ strategy carried out by ROS Retail Outlet Shopping across its entire portfolio reached full potential in 2023. The operator’s average sales soared by +16.5% across the portfolio in 2023, fuelled by an enriched brand mix, a stronger shopping experience and the ability to adapt to evolving market conditions.

The premium outlet center in the heart of Salzburgerland: Eben im Pongau, Germany. /// credit: FOC Retail Service

“Small But Effective” – The Appeal Of Small Outlet Locations

FOC Retail Service GmbH operates three outlet locations in Austria and Germany, all of which have incredibly high purchasing power but are small. Managing Director Michael Lungkofler explains the potential of smaller locations, why brands are just as successful here as in prominent locations, and why, despite the excellent performance, the small sizes result from regulatory policy decisions.

Vicolungo The Style Outlets, Italy /// credit: NEINVER

NEINVER Announces Record Month-On-Month Growth Across Its Portfolio In 2023, With Brand Sales Reaching 1.48 Billion Euros

NEINVER has announced a strong operating performance in 2023, with total brand sales reaching 1.48 billion euros across its entire portfolio, an 11% y-o-y increase and record-breaking monthly growth. The centers operated by the company across six European countries welcomed a total of nearly 68 million visitors over the course of the year, up 8.5% compared to 2022.

credit: Rioja Estates

HOW THE OUTLET DEVELOPMENT PROCESS HAS CHANGED OVER THE PAST 20 YEARS

Giles Membrey, Managing Director of Rioja Estates, takes us on a journey through 20 years of the outlet industry – from site identification, planning, construction, leading to exit funding and marketing. Much has changed, but the basic principles have remained the same.

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