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Rebranding

Westfield Ruhr Park in Bochum, Germany. /// credit: URW

Successful Rebranding To “Westfield Ruhr Park”– Shopping And Leisure Destination In Bochum Becomes Part Of The Westfield Network Of Unibail-Rodamco-Westfield In Germany

In the 60th anniversary year, Unibail-Rodamco-Westfield (URW) is crowning the success story of one of the largest shopping and leisure destinations in Germany: Westfield Ruhr Park is the third destination in Germany to bear the internationally renowned Westfield brand name, alongside Westfield Centro in Oberhausen and the development project Westfield Hamburg Überseequartier.

September 26, 2024, as part of a major event to mark the 60th anniversary of the Ruhr Park center, which opened in 1964. /// credit: URW

Rebranding To Westfield Ruhr Park – Shopping Destination In Bochum Becomes Part Of The Now Expanded Network Of Unibail-Rodamco-Westfield In Germany

In the 60th anniversary year of the future Westfield Ruhr Park in Bochum, Unibail-Rodamco-Westfield (URW) is crowning the success story of one of the largest shopping and leisure destinations in Germany: Westfield Ruhr Park will be the third destination in Germany to bear the internationally renowned Westfield brand name, alongside Westfield Centro in Oberhausen and Westfield Hamburg Überseequartier.

We are Ambassadors for Successful Retail Real Estate Investors

Retail Real Estate: It is an asset class that has undergone a number of radical changes in recent years. Steffen Hofmann and Klaus Mennickheim, who run their own advisory firm, have built up an excellent international reputation as leading independent advisors. In an interview with ACROSS, they explain why specialist knowledge is so important right now, why the “retail bashing” that can often be heard falls far short of the mark, and why they have decided to rename their successful company at this point in time.

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Retailtainment: How To Increase Experience Per Square Meter
Retailers who can always find answers to consumer needs will survive. We have dedicated this “Special” to these locations: retail concepts and locations that stage themselves for the customer, appeal to all their senses, create a holistic experience, and whose success can no longer be measured in mere sales figures.
Go to Special