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ALEXA at Alexanderplatz in Berlin. /// credit: 21Media

ALEXA In Berlin Benefits From Rising International Visitor Numbers

The 2025 travel season is picking up speed and the ALEXA at Berlin’s Alexanderplatz is already seeing a significant increase in international visitors. The shopping center, which is owned by Union Investment and managed by Sonae Sierra is benefiting greatly from the ongoing recovery in Berlin tourism after the pandemic. With targeted concepts for national and international guests, ALEXA is consolidating its position as a premium destination at Alexanderplatz.

credit: Westfield Shopping City Süd

Austria’s Westfield Shopping City Süd Debuted Two Exclusive Events For Visitors

Austria’s largest shopping center kicked off the spring season with two special events. For the first time, Westfield Shopping City Süd teamed up with STYLE UP YOUR LIFE! for the Westfield Club Shopping Night, where selected stores offered extended opening hours exclusively for Westfield Club members. Immediately afterwards, all fashion enthusiasts had the opportunity to discover the latest trends of the season at the Colorful Spring Days.

Development of environmental certifications in the shopping center sector from 2024 to 2025, /// credit: RegioData Research

Shopping Centers In Europe – Rapid Steps Towards Sustainability

Over the past twelve months, there has been significant progress toward sustainability in the European shopping center landscape. According to the latest RegioData analysis, a clear trend has emerged: an increase in environmental certifications and a decline in non-certified buildings. This not only highlights the transformation in the construction industry but also underscores the growing importance of ecological standards.

credit: rock&stars digital, URW

The Opening Date Of Hamburg’s Most Awaited Shopping And Lifestyle Destination Is Rapidly Approaching

Hamburg is preparing for its new shopping highlight with the opening date of the Westfield Hamburg-Überseequartier on April 8 being just around the corner. In combination with a wide range of gastronomy, entertainment and cultural offerings, the official opening of the center will establish a new shopping and lifestyle destination that is unique in northern Germany and offers exceptional experiences for both the local community and all visitors.

Westfield Hamburg-Überseequartier, Germany. /// credit: URW, rock&stars digital

Westfield Hamburg-Überseequartier Announces Further Partners In The Premium Cluster With Marc Cain, Hackett and Aesop

Westfield Hamburg-Überseequartier continues to set standards in the retail sector by combining a differentiated selection of flagship stores from major international and national brands with more local, individual concepts. In combination with a wide range of food&beverage, entertainment and cultural offerings, this will create a new shopping and lifestyle destination that is unique in northern Germany and offers exceptional experiences for both the local community and all visitors.

Limbecker Platz shopping center interior, Essen, Germany. /// credit: Union Investment

Intersport Becomes New Tenant At Limbecker Platz, Essen

Union Investment announced another leasing success in Essen, Germany: Sports specialist Intersport Voswinkel has secured around 2,000 sq m on the second floor of the Limbecker Platz shopping center for ten years.

credit: CEO of Heartatwork Hospitality Consulting//URW/rock&stars digital

F&B-concept @ Westfield Hamburg-Überseequartier: Is there a light at the end of the tunnel – and is it in Hamburg?

“Westfield Hamburg-Überseequartier could emerge as a refreshing beacon of culinary innovation and diversity”, states Will Odwarka, F&B-expert, founder and CEO of Heartatwork Hospitality Consulting and member of the ACROSS Advisory Board. He takes a close look at the recently announced differentiation of the F&B offering at Hamburg’s new shopping destination. With this diverse concept he is positive that Hamburg will be able to show the power of food to cultivate community spirit.

Das Gerber shopping center, Stuttgart, Germany. /// credit: IPH Group

Shopping Centers In Germany Need A Narrative And A Willingness To Invest

As the potential for retailers to generate footfall themselves is becoming more limited, shopping centers in Germany need to closely examine their own management strategies, and their approach to repositioning, revealed an expert panel at the joint press conference “Outlook Retail Real Estate 2025”, as they examined the German commercial real estate market’s current challenges and opportunities.

credit: Kaufland

TOP RULE OF KAUFLAND EXPANSION: THE QUALITY OF THE LOCATION IS DECISIVE

Kaufland’s success story is characterized by the balance between the advantages of standardization within a large group and regional integration. In an interview with ACROSS, Michael Hiese, Chief Real Estate Officer at Kaufland International, discusses the company’s growth strategy, his optimistic outlook, why location is more important than asset class, and what makes a Kaufland store truly distinctive.

credit: Kaufland

SHAPING THE FUTURE: HOW KAUFLAND IS DRIVING THE PROPERTY MARKET FORWARD WITH FLEXIBILITY AND PARTNERSHIP

Inflation, geopolitical crises, and a weakening economy have dominated the European markets for the past two years. While EU economic growth slightly increased in 2024, Germany, the largest economy, recorded a marginal decline. Despite persistent economic challenges, there are signs of cautious optimism: Slightly higher growth is expected in the EU in 2025, with strong momentum from the CEE and SEE regions, where countries such as Poland and Croatia are expected to achieve strong growth.

Credit: WESTFIELD SHOPPING CITY SÜD

Westfield Shopping City Süd, Austria: At Its Best, a Shopping Center Is People’s First Port of Call

Westfield Shopping City Süd has a clear mission: The center, located on the border of the Austrian capital of Vienna, will continue to be transformed into a true destination that expands its expertise in terms of brands, gastronomy, and entertainment while striving for the highest sustainability goals. Zsolt Juhasz, General Manager of Westfield Shopping City Süd, and his team have recently taken significant steps. At the same time, however, they still see potential for development, particularly in the area of service. In an interview with ACROSS, he explains how modern shopping center development can work successfully and why the most critical task will be to attract customers to centers in the first place.

credit: MALLCOMM

DATA SHARING – PUTTING COMMUNITY FRONT AND CENTER

“First, ask why!” That is the most important piece of advice that Mark Bruce, Data & Insights Director at Kinexio — formerly Mallcomm — can give. As data begins to redefine the retail experience, a key question that we must ask ourselves is: “Why should we share data?”. To many the idea of sharing data is clouded with questions around how it will be used, and what the implications will be. However, as businesses shape and implement their data strategies, there is a real opportunity to use data for good, especially in the landlord-tenant relationship and in order to maximize ROI.

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Data exchange in the placemaking industry: Is data-sharing equal to data-caring?
The exchange of data puts the tenant-landlord relationship to the test. While the advantages of data sharing are obvious, tenants in particular find it difficult to share relevant data. The main reason for this is a lack of trust in how this data is used.
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